JCK was certainly a different show this year. With a venue change over to the Mandalay Bay at the opposite end of the strip, almost everything we knew about the show was turned upside down. Midwest jewelry manufacturer Ostbye took full advantage of the venue change and upbeat feelings at the show. Ostbye boldly debuted many additions to existing collections as well as some brand new product seen for the first time at JCK.
Ostbye's Diva Diamonds has been a popular staple for many retailers across the country so Ostbye decided to expand the line by adding Diva Diamonds. This collection caught attention with their cute pink boxes and wonderful little designs.
Ostbye's Amore & Baci line of bead and charm jewelry recently released these awesome watches featuring removable faces and a strong rubber strap. Visitors to the book marveled at the versatility of these watches and were drawn to them by their bold colors.
Ostbye recently became the US distributor for Brosway the Italian fine jewelry company. As this was a last minute development, Brosway stayed in the booth they had reserved in Vicenzaoro (Italian Club) section of the show. Brosway's fun fashion pieces are a great addition to the Ostbye lineup and proved quite popular with guests (and us).
Every time we dropped by Ostbye's booth the showcase counters were jam packed with people browsing and asking questions. The sales team all donned matching shirts making it easy for visitors to know they were talking to the professional team at Ostbye. And best of all, every member of the Ostbye team is an all around nice person that's fun to be around. Evidence of their personable attitude was seen in the countless customers we saw who arrived with big smiles on their faces upon seeing Ostbye's booth.
Overall, this was a great show for Ostbye and a great show for those of us who wanted to see their ever increasing line up of jewelry collections.
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